Reliance Jio has led the Collection A funding of cellular gaming firm Krikey, taking the Mukesh Ambani led telcom main’s foray into AI and gaming a step additional .

On Wednesday, Krikey launched YAATRA, its cellular recreation with Jio, the place utilizing their cellphone cameras, gamers can take part within the action-adventure recreation. The entire funding raised by Krikey now stands at $22 million.

“Krikey will inspire a generation of Indians to embrace Augmented Reality. Our vision is to bring the best experiences from across the world to India and the introduction of Yaatra is a step in that direction,” stated Akash Ambani, director, Jio. in a press release. “Augmented Reality gaming takes the user into a world of its own, and we invite every Jio and non-Jio user to experience AR through Yaatra,” he added.

Whereas the sport is out there within the IOS App Retailer and Google Play retailer, Jio customers may have entry to unique 3D Avtaar function, Gameplay tokens (to unlock extra weapons and powers and a number of the recreation ranges.

As soon as customers full their gameplay, they will select to share a personalised video with pals. There are additionally video feeds to see gameplay movies posted by different customers and a digital coaching floor the place gamers can apply their bow and arrow expertise earlier than enjoying once more.

Inida is popping out to be one of many largest cellular gaming markets . Just lately , South Korean gaming firm PUBG Corporation will arrange a subsidiary within the nation and launch a brand new India-specific model of the favored battle royale recreation.

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